Finansavisen Newspaper Features PaleBlue

PaleBlue CorporatePress Releases

Image Credit: PaleBlue

PaleBlue has been featured in the 2020 June issue of Finansavisen, an influential Norwegian business newspaper. The company has made it to the front page of the newspaper.

In February 2020 we have shared the news that PaleBlue and ESA launched a VR training project. As a follow up to this project, our Managing Director, Felix Gorbatsevich, was asked for an interview by Finansavisen newspaper.

The published article addresses a wide number of topics, covering PaleBlue’s journey from coming to the market to PaleBlue’s winning of ESA project after involvements within NASA.

The following is an excerpt from the article in Finansavisen.

NASA and ESA embrace PaleBlue simulators

When PaleBlue started in 2013, they have begun with the development of a digital training solution for diving supervisors, offshore personnel who oversee subsea operations.

PaleBlue has been using investment capital from Norwegian Validé, along with funding from the EU’s Horizon 2020 Research Program. The company has landed projects with the oil and gas industry, as well as two aerospace giants.


Photo Credit: PaleBlue

Recently, PaleBlue landed a significant project with the European Space Agency (ESA). An earlier inolvement with NASA was a factor for this deal to happen.

We are of course proud and very glad having got this prestigious project. Felix Gorbatsevich, Managing Director of PaleBlue

PaleBlue is to deliver a VR-based solution, developing a training simulator reproducing Zero Gravity conditions in Virtual Reality. This project also involves PaleBlue recreating a realistic virtual model of the International Space Station (ISS).

“Astronauts using the PaleBlue VR solution will receive training in weightless operation without the risk”, explains Gorbatsevich. At the same time, the solution enables up to six astronauts to train in weightless interaction together.

“The astronauts will be trained the technical skills and collaborative team work , because just like in sports, team interaction is very important. Occupational accidents occur because collaboration is not good enough. We realize that accidents at the ISS can have fatal consequences”, says Felix Gorbatsevich.

Photo Credit: PaleBlue

Recognized Internationally

In 2019, CIO Magazine has ranked PaleBlue as one of the world’s leading simulator solutions companies.

Diving supervisor simulator has become recognized, that a part of certification can be conducted on a simulator, without actually going offshore. The competing solutions feature large physical hardware setups that need to be transported in large containers, and may require a good deal of maintenance.

“We are the only company in the world to have an approved digital simulator solution for certification in the commercial diving industry. The approval is issued by by the globally recognized IMCA, the International Marine Contractors Association”, points out Gorbatsevich.

Photo Credit: PaleBlue

Since 2018, PaleBlue has had an project with NASA on the development of a VR-based training solution for astronauts. PaleBlue entered the aerospace industry after presenting its diving simulators at a US trade show in the US in 2018. The US Navy showed interest in the technology and put PaleBlue in contact with NASA, since NASA astronauts do a lot of the training underwater.

Project to Last For Up to 5 years

It is still not clarified what the value of the ESA involvement represents, but it will span several phases and can have activities for PaleBlue for 4 to 5 years.

PaleBlue has recently expanded into the public sector and is working on several projects. The company also has a collaboration the University of Stavanger where elements of PaleBlue’s platform are used to research protein structures.

Read the article at Finansavisen’s website (in Norwegian).

About Finansavisen
Finansavisen is a Norwegian business newspaper published by Hegnar Media in Oslo, Norway. It covers stock market news and the financial industry, as well as news from everything that deals with the economy and business, reports on housing and commercial property, as well as in-depth interviews and leisure material.

About PaleBlue
PaleBlue is the leading provider of immersive technologies and training solutions. Our focus is on achieving excellence by delivering value-driven solutions enabled with AR and VR technology. PaleBlue 3D simulators are built for the real world and help businesses worldwide better prepare for real-life situations and emergencies.